How to Purchase Tickets

Tickets for events at the Penticton Trade and Convention Centre are available to purchase three ways:

Purchase Online

Visit ValleyFirstTix.com.


Over the Phone

Call 1.877.763.2849


In Person

Visit the Valley First Box Office (at the SOEC) from Monday – Saturday between 10:00 AM and 5:00 PM. Satellite Box Office opens one hour before doors, for convention centre ticketed events.


Holiday Box Office Hours 2018:

  • Dec 22 – 10AM to 5PM
  • Dec 23 –  CLOSED
  • Dec 24 – 10AM to 3PM
  • Dec 25 to  January 1 – CLOSED
  • January 2 –  Resume regular hours


We’re flexible and versatile, so much so we’ve got a vast line-up of live entertainment and events annually held at the Penticton Trade and Convention Centre. We host conventions, trade shows, association conferences, meetings, Okanagan weddings, banquets and play host to annual ticketed Okanagan events: 

  • Cropped…By Valley First, The Grand Finale
  • Dream Music Festival
  • Pentastic Jazz Festival
  • Penticton Pacific Northwest Elvis Festival
  • Okanagan Fest of Ale
  • Multi-Business Christmas Party: Small Business, BIG Christmas